The acquisition of established user profiles on the Reddit platform, pre-loaded with accumulated reputation points, is a practice observed within certain online communities. These profiles often possess a history of contributions and engagement, reflected in their karma score. This score is a metric that indicates a user’s standing and influence within the platform’s various subreddits. As an illustration, a newly created account might have limited reach compared to one with a substantial karma balance.
The perceived value of these pre-existing profiles stems from the potential to bypass initial restrictions or to leverage the built-in credibility for marketing, promotion, or reputation management purposes. Historically, the creation of such profiles might have involved automated processes (bots) or dedicated individuals tasked with accumulating engagement points over time. Their importance is perceived to be in immediately creating an impression of authority or trustworthiness.