The phrase denotes the search activity for discount opportunities related to a specific lingerie and apparel retailer, Adore Me, found through discussions and shared links on the social media platform, Reddit. Individuals seeking to reduce the cost of purchasing products from this retailer often turn to Reddit communities as a source for potentially valid and usable promotional codes.
Accessing discounts through online forums enhances consumer purchasing power and can lead to increased brand engagement. Historically, online communities have served as vital sources of information regarding deals and promotions, allowing consumers to share and validate the authenticity of these offers, thereby streamlining the shopping experience. The rise of these communities reflects a shift towards collaborative consumption and informed purchasing decisions.