The phrase refers to a specific promotional offer, often expressed as a string of characters, aggregated and shared within online communities, particularly on the Reddit platform. These codes are typically associated with a particular brand or retailer, and their purpose is to provide users with a reduced price on goods or services. For instance, a user might find a code that offers a 15% discount on clothing from a particular online store, posted in a relevant subreddit dedicated to deals and discounts.
The value of such shared discounts lies in their potential to lower the cost of purchases for consumers. Furthermore, it offers a method for retailers to reach a broader audience and potentially drive sales through community-driven promotion. Historically, sharing discount information relied on word-of-mouth or printed promotional materials. The internet and social media platforms like Reddit have streamlined this process, enabling rapid dissemination of codes to large, targeted groups of individuals.