The phrase refers to methods used to access live broadcasts of National Basketball Association games through unofficial channels found on the social media platform Reddit. This typically involves users sharing links to external websites or streaming services, often of questionable legality, where games can be viewed without a subscription to official providers. As an example, individuals might search for active threads discussing a particular game, hoping to find a link that provides a working stream.
The phenomenon arises from a demand for accessible and often free content, circumventing traditional paywalls and geographical restrictions imposed by official broadcasters. Its prevalence highlights the desire for immediate access to live sporting events. Historically, such activity represents a digital adaptation of practices like pirating television broadcasts, fueled by advancements in streaming technology and increased internet accessibility.
