The phrase denotes the practice of finding unofficial, user-generated links on a popular social media platform to view National Basketball Association postseason games in real-time. It exemplifies a method employed by individuals seeking access to content without direct subscription to authorized broadcasting services.
The phenomenon gained traction due to factors such as accessibility, cost, and the desire for community engagement. Historically, its prevalence reflects evolving consumption patterns influenced by digital technology and the ease of sharing information online. The associated discussions often provide real-time commentary and collective viewing experiences.